Proven Growth Architecture.

Direct-to-Consumer Skincare Brand

From ₹5L/month to ₹45L/month in 90 days.

The Problem

High CAC on Meta ads, poor website conversion rate (0.8%), and zero backend retention strategy leading to negative cashflow on first purchase.

The Strategy

Complete funnel tear-down. We designed a new high-converting advertorial landing page, restructured the Meta ad account for broad targeting, and implemented a WhatsApp retention loop.

The Execution

Deployed 15+ UGC creatives, launched the new landing page with aggressive CRO (improving CVR to 2.4%), and set up automated abandoned cart and post-purchase WhatsApp flows.

Growth Outcome

Growth Outcome

B2B Enterprise SaaS Startup

Building a predictable outbound and inbound lead engine.

The Problem

Relying entirely on founder network for sales. No scalable lead generation system. Sales cycle was long and leads were dropping off due to poor follow-up.

The Strategy

Shift to a content-led inbound model via LinkedIn Ads combined with a strict CRM architecture for the sales team to ensure zero lead leakage.

The Execution

Created a high-value whitepaper funnel. Set up HubSpot CRM with automated lead scoring and task generation for SDRs based on lead engagement.